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Wednesday, March 18, 2009

Thrill seeker skydives blind


Cool new viral video for Sony Ericsson.
How’s this for extreme!

I was out on location in Miami last month, talking to these skydivers about some crazy guy that was about to do a 14,000ft jump – without being able to see!

According to them, the only way he would know the correct altitude to pull his parachute cord at, was if another skydiver taps him on the leg mid free fall.

Once he had landed, I got his name – Eric – from a label stitched onto his jumpsuit. He wasn’t giving too much away. What I did find out is that not only does he do stuff like this all the time, but also that he’s the face of an international advertising campaign, where consumers have the chance of winning a life as exciting as his.